Last night I watched CNN's documentary,
"Fighter Girls" and came away feeling greatly disappointed and a bit frustrated. Perhaps I was expecting a higher quality product from CNN, or at least an unbiased report supported by historical metrics or even a basic understanding of the combat sports industry. Instead, we got an amateurish piece I suspect could have been produced better by an intern at
NOW. Don't let that statement fool you, I was raised by feminists and have always fought for equal rights, which is likely why I'm so put off by this piece. What bothers me about this hack job CNN presented last night is that it was a biased disservice to female fighters everywhere and it once again painted MMA, the UFC, and Dana White as the bad guy when, in fact, there is NO bad guy in this equation. Aren't journalists tired of vilifying the UFC and Dana White? Why are they still beating that dead horse?! Is anybody in combat sports even listening to this critique anymore?
The documentary opens with Soledad O'Brien and Dr. Sanjay Gupta sitting on stools in the CNN studio. Dr. Gupta opens the piece with the following:
"It's brutal, sometimes bloody, and wildly popular. It's Mixed Martial Arts, "MMA" for short, and it can be very lucrative... if you're a man."
Soledad takes the handoff and continues the opening:
"Yeah, but if you're a woman, uh, not so much. It's actually a much different story. So why would any woman climb into the octagon, into this cage, for all-out combat for what amounts to almost nothing?"
Dr. Gupta takes the handoff:
"Well, our Amber Lyon follows along a young, single mother and wanted to find the answer to that very question. Now we want to warn you, some of the images we're about to show you are pretty graphic."
The piece begins with footage of a women's MMA match. The two fighters meet in the center of the cage and exchange blows. Quick cuts of bloody female fighters, striking exchanges, and grappling battles, lead into modeling photos of female fighters. The video is matched to the following narration:
"They're tough, skilled, and not afraid to be sexy."
Images of male MMA action flash across the screen and are quickly replaced by female MMA images with the following narration:
"In an exploding sport dominated by men, these female fighters fight for much more than a win... they want respect."
*Let's stop tape here and analyze what CNN has presented thus far...
- MMA is only lucrative if you're a man.
- Women fight for "almost nothing."
- Female fighters are sex symbols.
How this script got through CNN is bewildering! Let me address each of these statements...
- MMA is only lucrative if you're a man. - Correction: MMA is only lucrative if you're one of the elite few professional MMA fighters who happen to be male. We're probably talking about less than one hundred fighters who make six-figures annually and only a handful who are making seven-figures. There are female fighters who are making six-figures and NONE of them were interviewed in this documentary. Shame on you, CNN. Furthermore, it is only in recent years that male MMA fighters have started making lucrative salaries as fighters. In a sport that is only 18 years old it's completely warranted that the pay grade is still improving. Look at professional baseball... how many years did it take before its athletes were making the equivalent of millions of dollars in today's money?! The same is true for any other professional sport. What we're seeing right now is a new sport that has only gone through infancy and adolescence. The UFC is just now going to be shown on public television (Fox) after 18 years of existence. If you're going to make the statement that MMA is only lucrative if you're a man you need to qualify that statement. The simple truth is, that statement is only correct when made out of context, which is to lack journalistic integrity.
- Women fight for "almost nothing." - Correction: Thousands of amateur and professional MMA athletes, male and female, are paid very little to fight. Being a "professional" does not mean you're fighting for the UFC, Strikeforce, or Bellator and earning a substantial paycheck. It only means that you're getting paid to fight and for most it means fighting at small local or regional shows, which don't pay very well. I can introduce you to hundreds of professional fighters who have full-time jobs, bartending or otherwise, because they can't support themselves as fighters. CNN and Amber Lyon shouldn't have let this copy pass through their first round of editing. Shame on them.
- Female fighters are sex symbols. - Correction: Attractive female and male fighters are sex symbols just like any other athletes. What's unfortunate about this statement, besides it being intentionally biased, is that it once again places emphasis on female sexuality as part of an equality argument. You almost never see/read/hear mention of a male fighters sexuality as an argument for validation of that athlete's value in his sport. However, for some ridiculous reason, whenever the issue of equal pay in female MMA is raised somebody always tosses into the argument, "But they're sexy." This is fighting, not modeling or stripping. How about giving these women the respect they deserve as athletes, not as tight bodies in skimpy clothing?! Shame on you, Amber Lyon.
We restart tape and the documentary goes on to discuss the discipline that goes into training for MMA and the hardships its athletes face. The female fighter subject of this piece,
Michelle "Diablita" Gutierrez is a heck of an athlete and has a respectable 3-2 record fighting out of Throwdown in Las Vegas as part of the Wand Fight Team. She's a badass, a single mother, a bartender, and also very attractive, but that's not the point. The point that should have been made by this documentary is not that she's a "pretty girl" and a fighter who makes more money bartending than fighting, but that she's a professional athlete struggling to compete and provide for herself and her child as a single parent. That's the story that Amber Lyon should have told and Michelle Gutierrez is just one of countless such fighters, male and female, who could have made a good subject for this type of story. Heck, I know several single parents who fight MMA and would love to be able to support themselves through fighting, but can't. Instead, Amber Lyon (who may have pitched this story to her boss and sold it on the angle that female fighters are being treated poorly in MMA and as a female reporter she was going to uncover this injustice) chose to spin what could have been a very good piece on the struggles of the unseen single parent athletes in MMA into a women-are-being-victimized-by-men-again piece. What a shame. Anyway, let's get back to focusing on how women aren't getting a fair shot in professional MMA...
They introduce
Kim Couture, Randy's wife, who is a great ambassador for the sport and an MMA fighter. She discusses how some men are repulsed by women's fighting. No surprise there. In fact, there are many people repulsed by men's fighting as well. What we're getting into here is a basic understanding of economics and the theory of supply and demand. If more people are interested in watching and paying for men's MMA than women's MMA then the male product will carry a higher value. If there is more money to be made in men's MMA then there is more money that can be paid to male MMA fighters. It's that simple.
Then the argument becomes one of how female fighters should be paid the same as male fighters, which is often the case in many instances with Strikeforce and Bellator, which are major promotions that feature both male and female fights. Fight purse and contract value are determined by the athlete's draw and the promotion they are fighting for. Again, back to supply and demand theory. When Georges St. Pierre fights for the UFC he draws a massive buy (live gate and PPV) and is paid accordingly. If you show me a female MMA fighter with the same draw as GSP and she's not being paid as well as GSP then I'll show you a female fighter who is mismanaged and/or is fighting for a smaller promotion, which begs the next complaint...
The biggest payday for an MMA fighter is with the UFC, but the UFC doesn't have women on its roster. Dana White was famously videotaped stating that women would "never" fight in the UFC and that video found its way into this documentary (not surprisingly). Amber Lyon doesn't shy away from (hackishly) calling the UFC a "boy's club." Ridiculous. The UFC is in the business of providing a quality product that commands a premium price. It is ENTIRELY ruled by market demand, which is not yet providing nor demanding women's MMA fights or athletes at the level required for a promotion like the UFC who has a premium brand standard to maintain. Once market demand and talent are where they need to be I'm sure Dana White and the UFC will take a hard look at women's MMA in the UFC. After all, they just brought in the lighter weight classes after denying them entry for years. They've had professional wrestlers and boxers compete, which Dana White swore he would never allow. He let Kimbo fight his way into the UFC after swearing he never would. Dana White knows the MMA product better than anybody on the planet and he knows his customers even better than he knows his product. In other words, he's no fool and he'll provide women's MMA if/when the market demands it at the level the UFC is expected to provide it. Dana himself later explained, in response to that video of him stating women would never fight in the UFC, that there aren't enough talented women in the sport today to field a competitive division. This is ABSOLUTE truth. In fact, ask anybody involved in this sport and they'll tell you that female fighters often compete in 2 or 3 weight classes. Not because they want to, but because they have to fight wherever there's an available fight and there just aren't enough female fighters at each weight limit for all of the promotions to field a complete roster. This was the case for men in the early days of MMA and this will change for women over time, but for now there's just not enough talent.
What we're seeing is confusion resulting from the mistaken comparison of two similar, yet distinct sports at different stages of their growth cycle. Men's MMA has been going strong in this country for the last 18 years since the first UFC event. Women's MMA is really only a few years old. I have no doubt that in 15 years women's MMA will be on par with what men's MMA is today, likely even beyond it. Having trained with women for countless years I can tell you that they fight every bit as hard as men do and they deserve respect as athletes and warriors. I have no doubt they'll get their big payday, but they're going to have to grow their sport the same way the men did for all those years. Fortunately for the women, the men have paved a strong path toward success and are happily sharing it with their female counterparts.
What Amber Lyon failed to acknowledge in all of her journalistic due diligence is that women are not kept out of the training gyms, they're not kept out of the professional ranks, they aren't denied a paycheck, and they aren't vilified by their colleagues. They are being given every opportunity to build their sport just as the men were given... minus the years of legal battles, public & political persecution, and lack of promotions to fight for. Heck, the UFC's fighters even have health insurance now. Yet another evolution of the sport ushered in by the UFC and hopefully soon followed by other all promotions.
A few other inaccuracies Ms. Lyon and CNN should have edited out, but instead aired:
- Dana White is NOT the Founder of the UFC - The UFC was founded in 1993 by Art Davie, Rorion Gracie, and John Milius. The UFC was purchased in January, 2001 by Frank and Lorenzo Fertitta who appointed Dana White President of the UFC. A basic Wikipedia search would have prevented that mistake from airing.
- Every promotion does NOT have a female fight on the undercard or main card - I'm sorry, Michelle, this is just untrue. While most promotions are open to having female fights on their card, they do not always have one due to lack of available fighters. Soon this won't be the case as the rise in women training in MMA will undoubtedly be producing more qualified female fighters all over the world. However, for now, the talent pool is not as deep as we in MMA might hope it to be. This goes back to what Dana White was saying, the talent is just not yet as deep as it needs to be.
- Women aren't the only ones fighting for respect - In fact, ask any male fighter and they'll likely tell you they got into fighting for respect, challenge, fitness, and confidence. Ask any female fighter and you'll get the exact same response. In other words, we all fight for respect. Any fighter knows that and were Amber coming from any position of experience in martial arts she would have known that too.
All criticism aside, I commend Amber Lyon and CNN for putting the spotlight on women's MMA. I just wish they had utilized their vast resources and talents to do a better job. For all you mainstream journalists who want to report on MMA with a provocative story, please go spend 1 year training and watching fights before you put pen to paper or attempt to voice an opinion. You're doing yourself, the sport, and your agency a great disservice.